Episodes

Recorded live at Ministry of Sound in London, this episode is in partnership with London Experience Week and the studio dressed by USED Creative. , a circular Marketplace. Dr Amna Khan is a Senior Lecturer in Consumer Behaviour at Manchester Metropolitan University, a PhD researcher, and one of the ...

Dean Rogers is the Experiential Director at Secret Cinema, one of the world's most iconic immersive entertainment companies. With over a decade of building some of the UK's most beloved live experiences, including the Crystal Maze Live Experience, Time Run, and now Secret Cinema's ambitious Studio a...

What happens when cinema breaks free from the screen? In this episode, we sit down with Mike Anderson , award-winning director and creative at Nexus Studios, to explore one of the most fascinating shifts in modern storytelling: spatial cinema . Mike and his team partnered with Meta and Universal Pic...

In this episode, we sit down with immersive experience designer Frances Vieras Blanc in the heart of Paris to explore the "atomic unit" of human connection: presence. Dressed in Marie Antoinette-era attire to embody the power of anchoring and immersion (whilst in Paris!), Frances shares her journey ...

We speak with retail experience expert Ghalia at 104.fr in Paris to explore the evolving landscape of physical commerce. As the pendulum swings back from ultra-digital to physical, Ghalia shares her deep insights into why brands must move beyond transactional efficiency to embrace "story living".  T...

A rare behind-the-scenes look inside The Traitors Live Experience in London. Creative Director Neil Connolly at Immersive Experience reveals what it really takes to turn a hit TV show into a living, breathing world, from designing a game with 475 possible outcomes, to building a four-storey immersiv...

What happens when leadership training stops being something you sit through and becomes something you step inside? In this episode, theatre director and experience designer Donnacadh O’Briain shares the story of a bold leadership programme that replaced slides, frameworks, and role-play with a fully...

Marshmallow Laser Feast (MLF) is an experiential artist collective that believes in the power of storytelling to spark the senses and shift perception. Their work guides audiences through multisensory journeys where imagination and information collide. Bringing together coders, poets, chemists, vent...

In this conversation, Ben Robinson takes us on a journey from skateboarding in Liverpool and the golden age of UK clubbing, all the way into the cutting edge of immersive experience design and climate communication. Ben shares how those early subcultures. DIY, community-led, rebellious, and embodied...