They also explore how attention has become scarce in today’s fast-paced world, emphasising co-creation, reflection, and lessons learned from recent global shifts. Discover how thoughtful design can spark meaningful change in personal and professional realms.
Chapters
00:00 Introduction to Experience Design
02:47 Personal Journey and Early Influences
05:59 Defining Experience Design
08:57 Academic Environment and Experience Design Education
12:00 Global Trends in Experience Design
14:59 Intentionality in Experience Design
18:13 The Experience Ladder: From Ordinary to Transformative
21:12 Reflection and Meaning in Experiences
24:03 The Importance of Transformative Experiences
26:47 Navigating Transformation in a Rapidly Changing World
32:47 The Scarcity of Attention
35:44 Guided Transformations in Experience Design
37:40 The Role of Experience Designers
41:51 The Evolution of Work Experiences
50:28 Future of Experience Design
01:01:25 Connecting Through Experiences
Mats bio & links
Mat is the Department Chair of Experience Design and Management at the Marriott School of Business at Brigham Young University. His experience design research focuses on memorable, meaningful, and transformative experiences. He also collaborates on research exploring the neurological connection between storytelling and social connection.
Mat’s publications have appeared in various journals, including the Journal of Applied Psychology, Journal of Environmental Psychology, Journal of Adolescent Research, and Journal of Leisure Research. Mat co-authored Designing Experiences with Robert Rossman, which was published in 2019 by Columbia Business School Press. In 2021, Axiom Business Awards selected the book as a silver medalist winner in the Business Intelligence/Innovation category. Mat works with organisations across various sectors, including healthcare, education, not-for-profit, tourism, manufacturing, and consumer product goods, to provide training and consulting around experience design.
Mat Duerden (LinkedIn (https://www.linkedin.com/in/mat-duerden-8740969/) )
Professor
Alumni Distinguished Fellow
Department of Experience Design and Management
Marriott School of Business
Brigham Young University
Co-author of Designing Experiences (https://www.amazon.com/Designing-Experiences-Columbia-Business-Publishing/dp/0231191685)