What happens when cinema breaks free from the screen? In this episode, we sit down with Mike Anderson , award-winning director and creative at Nexus Studios, to explore one of the most fascinating shifts in modern storytelling: spatial cinema . Mike and his team partnered with Meta and Universal Pic...
In this episode, we sit down with immersive experience designer Frances Vieras Blanc in the heart of Paris to explore the "atomic unit" of human connection: presence. Dressed in Marie Antoinette-era attire to embody the power of anchoring and immersion (whilst in Paris!), Frances shares her journey ...
We speak with retail experience expert Ghalia at 104.fr in Paris to explore the evolving landscape of physical commerce. As the pendulum swings back from ultra-digital to physical, Ghalia shares her deep insights into why brands must move beyond transactional efficiency to embrace "story living". T...
A rare behind-the-scenes look inside The Traitors Live Experience in London. Creative Director Neil Connolly at Immersive Experience reveals what it really takes to turn a hit TV show into a living, breathing world, from designing a game with 475 possible outcomes, to building a four-storey immersiv...